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Keywords: Economic perceptions
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2014) 31 (2): 111–117.
Published: 06 May 2014
...Dora Elizabeth Bock; Jacqueline Kilsheimer Eastman; Benjamin McKay Purpose – Given the economic downturn, the purpose of this study was to determine if a relationship exists between economic perceptions and consumers' motivation to consume for status and if this relationship was moderated...
