... behaviour Young people Israel USA Family life Decision making An attractive market segment Given that one out of every six persons worldwide is between the ages of 15 and 19 (Moses, 2000), marketers have increasingly been paying more attention to teenagers (Cardona and Cuneo, 2000; Rice...

... with the film producers 20th Century Fox (Stanley, 1997). © MCB UP Limited 2003 Children Influence Consumer behaviour Family life Interpersonal communications Influence of children on family purchasing was more appropriate, as children seemed to be incapable of discerning...

...’ occupational status. Next, the research method used is described and the results are presented. The paper concludes with a discussion of the results and implications for future research. © MCB UP Limited 2002 Family life Decision making Gender Roles Status Influence Changing roles...

... sub‐cultural consumer behavior 3 cross‐cultural marital decision making and 4 cultural assimilation. Each of these will be briefly reviewed here. © MCB UP Limited 1997 Consumer behaviour Decision‐making unit Family life Immigrants National cultures USA Davis...

... exist between the household structures and suggests potential marketing implications of this finding. © MCB UP Limited 1994 Convenience foods Employment Expenses Family life Food Income Restaurants Time Women Consumer behavior researchers have been encouraged to study the family...