... Consumer behaviour Young people Israel USA Family life Decision making An attractive market segment Given that one out of every six persons worldwide is between the ages of 15 and 19 (Moses, 2000), marketers have increasingly been paying more attention to teenagers (Cardona and Cuneo, 2000...

... are drawn and recommendations for future research are made. © MCB UP Limited 2003 Children Influence Consumer behaviour Family life Interpersonal communications Influence of children on family purchasing Since the early 1990s children have progressively become the focus...

... and their mothers’ occupational status. © MCB UP Limited 2002 Family life Decision making Gender Roles Status Influence Changing roles Marketing professionals and academics recognise the importance of keeping track of the changes in household structures and composition. However...

... child and wife’s employment, stage of family life cycle, and television viewing and interpersonal communication (Filiatrault and Ritchie, 1980; Granbois et al., 1986; Moschis and Mitchell, 1986; Rosen and Granbois, 1983; Spiro, 1983) 5. provided new literature reviews (Moore‐Shay...

... on restaurant and convenience food purchases made by single parent and dual parent families. © MCB UP Limited 1994 Convenience foods Employment Expenses Family life Food Income Restaurants Time Women Consumer behavior researchers have been encouraged to study the family,especially...