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Keywords: Long-term orientation
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2024) 41 (4): 459–473.
Published: 05 June 2024
... Publishing Limited Licensed re-use rights only Green trust Meta-analysis Behavioral outcomes Cognitive factors Affective factors Long-term orientation The genesis of the dual-process theory emerged within psychological research to elucidate how social factors impact human...
Includes: Supplementary data
