... they appeared many times, or appeared infrequently but carried important analytical impact (Ely et al., 1992). The exploratory interviews yielded the motives described below. Specific motives for leasing Leasing Financing Motor industry Marketing Consumers Motivation...

... vehicles. Since then, sales to daily rental companies have declined to 1.5 million vehicles in 1999 (ADT, 1999)[2]. © MCB UP Limited 2000 Retailing Marketing strategy Motor industry Supply and demand Structural innovation The 1990s saw more structural innovation in automotive...

... franchise laws, the article reviews these laws. Automotive industry Franchising Internet Legal matters Marketing strategy Motor industry Automotive retailing No decade since the industry’s inception a century ago has seen more attention focused on automotive retailing than the 1990s. New...

... 1997 Motor industry Retailing Strategy Over the last 20 years, category killers have become a major retailing force in a number of product categories. With their relatively narrow product mix, but deep selection, category killers have come to dominate many high‐profile retail markets...

...): P_MIN = Max[, S‐X/(1+r)ⁿ] (1) where: S = the asset’s current value X = the option’s exercise price © MCB UP Limited 1996 Car‐hire firms Leasing Motor industry The appropriate discount rate should reflect the risk to the lessee...

... used by Barrett‐Lennard (1962) to define these terms are provided below. © MCB UP Limited 1995 Consultants Counselling Motor industry Salesforce Sales training The selling function and the people performing it are often maligned by the media and the general public. Much...

... and marketing program on a national basis, especially to national accounts. This development is created by various forces,including the need to be competitive on a national basis with chains for program cars. Auctions Consumer behaviour Foreign investment Marketing channels Motor industry...

... International marketing Motor industry COMMENTARY CONSUMER PERCEPTIONS OF HYBRID (BI-NATIONAL) PRODUCTS Richard Ettenson Gary Gaeth In response to increased globalization of business operations, many multi-national enterprises (MNEs) are cultivating strategic alliances with foreign competitors...