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Keywords: O30
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Journal Articles
A measure of the implicit value of privacy under risk
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2020) 37 (4): 457–472.
Published: 27 March 2020
... Disclosure Risk Control Laboratory experiment C91 D81 O30 The abovementioned reasons lead us to propose an implicit assessment of the VPR. We present our experimental procedures and derive measures of VPR. Supplementary material is available at https://osf.io/pmqes/ and is referenced...
