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Keywords: Online shopping
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Journal Articles
Journal Articles
Journal of Consumer Marketing (2024) 41 (4): 439–458.
Published: 30 April 2024
... the inaction inertia effect in online shopping, under the assumption of economic equivalence. Design/methodology/approach The authors performed two online experiments and analyzed the data by analysis of variance. Findings The findings indicate that, under the premise of economic equivalence: Monetary...
Journal Articles
Journal of Consumer Marketing (2022) 39 (1): 29–43.
Published: 30 November 2021
...Maria Kanwal; Umar Burki; Raza Ali; Robert Dahlstrom Purpose This study aims to systematically examine gender specific behavioral differences and similarities in online shopping consumers, underlying theories for such differences and similarities and moderating and mediating roles of gender...
Journal Articles
Journal of Consumer Marketing (2020) 37 (5): 487–499.
Published: 31 March 2020
...Daniel Rubin; Chrissy Martins; Veronika Ilyuk; Diogo Hildebrand Purpose While the popularity of online shopping has increased in recent years, surprisingly little research has examined the factors affecting consumers’ behavior in this context. Furthermore, though a widespread problem for companies...
Journal Articles
Journal of Consumer Marketing (2019) 36 (2): 264–275.
Published: 21 February 2019
... Limited Licensed re-use rights only Zachary Johnson can be contacted at: zjohnson@adelphi.edu Online shopping Satisfaction E-commerce Websites Flow Atmospherics The importance of e-commerce continues to grow because of not only its own profitability but also its role in driving...
Journal Articles
Journal of Consumer Marketing (2011) 28 (4): 261–268.
Published: 28 June 2011
.... Social implications Online shopping could become the boon of the elderly by eliminating physical stresses of shopping. Originality/value The paper provides managers with a rare analysis of age differences in attitudes toward and participation in online shopping. Unlike prior generations, older...

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