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Keywords: Organizational processes
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2008) 25 (3): 158–166.
Published: 02 May 2008
..., a number of factors have been identified as potentially impacting upon creativity and the ensuing creative output from an organisational perspective as now discussed. © Emerald Group Publishing Limited 2008 Organizational processes Creative thinking Leadership Consumer behaviour...
