... may be seen at Link to the terms of the CC BY 4.0 licence. Metaverse Customer experience Well-being Nonlinear effects Necessary condition analysis Engagement PLS-SEM Immersive technology Marketing strategy Macquarie University The Research Excellence Support Scheme 2024...

... equation modeling (PLS-SEM) to evaluate research hypotheses based on a sample of US respondents (n = 280). Findings The authors’ empirical findings from their PLS-SEM results provide support for their research hypotheses, indicating that individuals’ insecure attachments (anxious...

... skills in their actual lives (Cowan and Ketron, 2019), helping them feel a higher quality of life and achieve their desired future state of being. Metaverse Customer experience Avatars Self-congruence Immersive technology Consumer well-being Well-becoming Conditional mediation PLS-SEM...

... Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only PLS-SEM Customer satisfaction Service-dominant logic Motives Relationship quality Brand community engagement Brand community Research findings indicate that 70% of the consumers are willing...

.... Understanding the extent to which collecting behaviors impact life satisfaction will shed light on an area of consumer psychology that has, thus, far gone unexplored. Life satisfaction Materialism Identity theory Identity salience Collecting behavior PLS-SEM Consumer collecting behavior Collector...

... sites (i.e. Amazon.com) allow for social networking opportunities. Although some companies have been successful with social commerce efforts (i.e. Dell, Starbucks), others have not (i.e. WalMart; Liang et al., 2011). Personalized advertising Social media PLS-SEM Brand love ©...

.... Design/methodology/approach Two studies are developed to test the model using partial least squares structural equation modeling (PLS-SEM). Additionally, cluster analysis, multi-group analysis (MGA) and serial mediation tests are also conducted to provide better insights into the results. Findings...

... can be contacted at: cindyrippe30@gmail.edu 18 11 2018 20 06 2019 15 07 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Anxiety Retailing PLS-SEM Avoidance Self-gifting Insecure attachment Self-gifting...