... Structural topic modeling Digital trust Peer influence Sustainability Teenagers Teenagers (adolescents) drive billions of dollars in sales as consumers and as significant influencers in family purchase decisions across industries, including electronic goods, personal care, apparel, perfumes, fast...

..., the proposed model combines different theories to introduce new causal mechanisms and constructs of ethical consumers’ cognition, sociological relations and public spheres. As recently stated: Peer influence is crucial to maintaining ethical consumption as a consistent habit, due to the cultural...

... media) and offline (cosmopolitanism, global self-identity and green peer influence) groups predicted Indian consumers’ perception of sustainable fashion, behavioral intentions and eWOM. Research limitations/implications A better discernment between social identity versus self-identity and social...