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Keywords: Product perception
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2019) 36 (2): 306–316.
Published: 14 March 2019
... at: donovan6@duq.edu 07 08 2017 01 02 2018 11 07 2018 27 09 2018 25 10 2018 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Health claims Consumer confusion Dietary supplements Product labeling Product perception...
