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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2012) 29 (6): 456–457.
Published: 07 September 2012
... provide food for thought for marketing and design managers and researchers. Gloria Moss . Gender, Design and Marketing . Gower Applied Business Research , 2009 . 245 pp. $60.00 © Emerald Group Publishing Limited 2012 --> Gender differences Purchase decisions...
