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Keywords: Racism
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2023) 40 (5): 571–584.
Published: 08 February 2022
...Laís Rodrigues; Marcus Wilcox Hemais; Alessandra Costa Purpose This paper aims to unveil colonial racist elements related to the cases of racism in advertising judged by the Brazilian Council of Advertising Self-Regulation (Conar), from 1980 until 2020. Design/methodology/approach...
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2023) 40 (5): 558–570.
Published: 04 February 2022
...June N.P. Francis Purpose This paper illuminates the mechanisms through which marketing practice and institutions produced, normalized and institutionalized systemic racism in support of imperialism, colonization and slavery to provide impetus for transformational change. Critical race research...
