Keywords: Repair
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Journal Articles
Journal of Consumer Marketing (2026) 43 (3): 368–386.
Published: 30 September 2025
...Lucie K. Ozanne; Girish Prayag; Brigitte Sistig Purpose Product repair is a promising approach to address waste issues and advance a circular economy. However, behaviour change for consumers to realise a circular economy is particularly difficult. Using the capability, motivation, opportunity...
Includes: Supplementary data

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