... Limited 2004 --> Selling Sales management Marketing strategy Every year several dozen new trade books on selling are published in the USA alone. Though nearly all of them target the same audience – active and aspiring sales professionals, sales managers, and trainers – they are of widely...

...J.K. Sager Discusses the results of a study designed to investigate how sales managers experience job stress. Considers the particular extra job responsibilities of managers compared with salespeople as stress factors. Concludes that over‐involvement and general dissatisfaction with life are more...

..., with similarity in sales promotion behaviour among firms in similar product marketing environments. Sales management Sales promotion USA AN EXPLORATORY REPORT OF SALES PROMOTION MANAGEMENT Robert Kimball The importance of sales promotion has increased dramatically in recent years, and yet sales promotion...