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Keywords: Search output
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2009) 26 (6): 415–426.
Published: 11 September 2009
... the understanding of search behavior and the role gender plays, particularly in different purchase situations. Nelson Barber can be contacted at: nelsonbarber@msn.com © Emerald Group Publishing Limited 2009 Customer satisfaction Consumer behaviour Search output An executive summary...
