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Journal Articles
Journal of Consumer Marketing (2008) 25 (2): 132–133.
Published: 21 March 2008
...Peter A. Schneider Andy   Maslen . Write to Sell: The Ultimate Guide to Great Copywriting . Marshall Cavendish Business , 192 pp.   $16.95 © Emerald Group Publishing Limited 2008 --> Copywriting Communication skills Selling I was more than a little...
Journal Articles
Journal of Consumer Marketing (2005) 22 (6): 359.
Published: 01 October 2005
... Limited 2005 --> Selling Rhetoric Self development I was most anxious to study this book after reading its title and subtitle. If Kurt Mortensen had truly found the 12 universal laws regarding power persuasion, then it would only be a matter of time before I obtained a promotion as well...
Journal Articles
Journal of Consumer Marketing (2004) 21 (4): 287–289.
Published: 01 June 2004
...Sylvia Keyes Todd   Duncan . High Trust Selling . Nashville, TN : Thomas Nelson Publishers, A Division of Thomas Nelson, Inc.   2002 . 248 pp., plus 4 pages of Acknowledgments and Author's Biography , ISBN: 0‐7852‐6393‐4   US$22.99 © Emerald Group Publishing Limited 2004...
Journal Articles
Journal of Consumer Marketing (2004) 21 (1): 75–76.
Published: 01 January 2004
...Nicholas McClaren © Emerald Group Publishing Limited 2004 --> Sales Selling Trust Personal selling Marketing strategy Todd M.   Duncan . High Trust Selling . Nashville, TN : Thomas Nelson Publishers   2002 . 248 pp.   $22.99 (hardcover...
Journal Articles
Journal of Consumer Marketing (2004) 21 (1): 73–75.
Published: 01 January 2004
...Wolfgang Grassl Mark   McGlinchey . Let’s Put Some Lipstick on This Pig? Practical and Innovative Insights for the Selling Professional . Indianapolis, IN : Business Management Solutions   2003 . ix + 159 pp.   $18.95   www.mcglincheygroup.com © Emerald Group Publishing...
Journal Articles
Journal of Consumer Marketing (2000) 17 (5): 455–466.
Published: 01 September 2000
...Maureen FitzGerald Judith C.   Tingley and Lee E.   Robert . GenderSell: How to Sell to the Opposite Sex . New York, NY : Simon & Schuster   1999 . 174 pp. , ISBN: ISBN 0‐684‐84385‐4   £16.99 (hb) Gender Selling Consumer behaviour The arrival...
Journal Articles
Journal of Consumer Marketing (2000) 17 (5): 455–466.
Published: 01 September 2000
... Domination: Ten Steps for Supercharging Your Sales and Marketing . Holbrook, Massachusetts : Adams Media Corporation   1999 . 331 pp. , ISBN: ISBN 1580621139   $US 24.95 Selling Consumer marketing Sales methods If you are looking to stimulate your mind and seeking the inspiration...
Journal Articles
Journal of Consumer Marketing (1996) 13 (4): 18–26.
Published: 01 August 1996
... or another have been approached by a “distributor” of a multilevel marketing (MLM) (also known as network marketing) firm[Note1]. For those who have not yet been contacted, MLM firms sell their goods not through a conventional distribution system and retail outlets, but through individual people, selling...

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