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Keywords: Social environment
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2008) 25 (7): 446–454.
Published: 31 October 2008
... that the various levels of the world of observation. This is systems ontology” (Bertalanffy, 1972 , pp. 21‐24). According to Churchman (1979, p. 29), the systems approach leads researchers to consider the process in light of the following system characteristics within the development network: Social...
