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Keywords: Social media stress
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2025) 42 (3): 349–364.
Published: 14 March 2025
...Kesha K. Coker; Dena Hale; Dhoha A. AlSaleh; Ramendra Thakur Purpose Social media addiction and stress are global phenomena, but little is known about how Facebook (Gen Y) and TikTok (Gen Z) users in the US experience these issues. For marketers, understanding social media stress sources...
