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Keywords: Sustainable
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2012) 29 (4): 280–292.
Published: 22 June 2012
... the negative impact on the natural environment (GFK, 2007 ; Torgler et al., 2008). Sustainable consumption is based on a decision‐making process in which consumers consider social responsibility in addition to their needs and wants (Vermeir and Verbeke, 2006). Today's environmentally‐conscious...
