... associated with being overweight which have a certain degree of uncertainty surrounding them. This study aims to examine financial threats that have lower perceptions of uncertainty, and the differential impact this type of threat has on elements of the Extended Parallel Process Model (EPPM). Design...

...Emily Boyle Research has confirmed that franchise systems may change over their lifetime. It is argued that changes to franchise systems may be the result of changes in the level of uncertainty they face in their environments. It therefore examines the developments that have occurred both...

... quality Uncertainty This paper sets out to provide an analytical basis for future empirical research and to provide guidance for those responsible for thinking through the practicalities of marketing in industries where the quality of the service remains uncertain for consumers. A major question...