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Keywords: Value congruence
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Journal Articles
The affluenza epidemic: consequences of parent-child value congruence in a material world
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2021) 38 (2): 201–210.
Published: 27 January 2021
... to adolescents may later produce materialistic adults who suffer from financial difficulties and mental health disorders. Disproportionate consumption further leads to environmental pollution. Originality/value No study to date has examined the impact of value congruence in the household (parent-child...
