Issues

Evolution of the Los Angeles County apparel industry

Allyson Bailey‐Todd; Molly Eckman; Kenneth Tremblay
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Purchasing global luxury brands among young Korean consumers

Hye‐Jung Park; Nancy J. Rabolt; Kyung Sook Jeon
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Advertisements: interpreting images used to sell to young adults

Alyssa Dana Adomaitis; Kim P. Johnson
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The effects of facial image and cosmetic usage on perceptions of brand personality

Michelle Guthrie; Hye‐Shin Kim; Jaehee Jung
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High‐involvement and low‐involvement products: A comparison of brand awareness among students at a South African university

Laetitia Radder; Wei Huang
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A study of the pyjamas purchasing behaviour of Chinese consumers in Hangzhou, China

Osmud Rahman; Xiuli Zhu; Wing‐sun Liu
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Purchase of clothing and its linkage to family communication and lifestyles among young adults

Jane Lu Hsu; Kai‐Ming Chang
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The effects of shopping orientations on consumers' satisfaction with product search and purchases in a multi‐channel environment

Hyun‐Hwa Lee; Jihyun Kim
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Editorial

Editorial

Steve Hayes
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Forthcoming in Issue 3

Forthcoming in Issue 3

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