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Keywords: Apparel fit
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2023) 27 (1): 100–117.
Published: 25 February 2022
... rights only Apparel fit 3D body scanning Body shape Fit problems Of all adults in the United States over the age of 20, 71.6% are considered overweight (31.8%) or obese (39.8%), with Body Mass Indexes (BMIs) of 25–29.9 and over 30, respectively (Center for Disease Control and Prevention...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2022) 26 (5): 759–775.
Published: 22 December 2021
...Eonyou Shin; Elahe Saeidi Purpose The purpose of this study was to categorize the whole body shapes of overweight and obese females in the US and examine apparel fit based on the current ASTM sizing standards related to the body shapes categorized. Design/methodology/approach Body scan data...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2021) 25 (1): 63–79.
Published: 18 June 2020
... than a positive fit review when making online apparel purchase/ordering decisions. © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Online review Purchase decision Apparel fit Online apparel retailing Online consumer review (OCR...
