...Laura Meraviglia Purpose – The paper deals with counterfeiting, its problems and its effects, analyzing the case of Italy in particular. The purpose of this paper is to underline the scale of the phenomenon and its economic and social impact on the fashion industry and civil society...

...Cedwyn Fernandes Purpose The purchase of counterfeit fashion products in the UAE is increasing and government agencies have focused mainly on the supply side. To curb demand for counterfeit products would require an understanding as to what motivates a buyer to willingly buy a counterfeit product...

...Pamela S. Norum; Angela Cuno Purpose The production, distribution and consumption of counterfeit goods have been increasing at an alarming rate. Current legislation addresses the supply side of the problem, but not the demand side of the problem. The purpose of this paper is to examine...

... to original brand manufacturers and policy makers for combating pirated products. © MCB UP Limited 2001 Counterfeiting Clothing industry Hong Kong Pro®ling brand-piracy-prone consumers: An exploratory study in Hong Kong's clothing industry Received: 18th October, 2000 Ian Phau is a marketing...