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Keywords: Design
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2021) 25 (1): 133–152.
Published: 22 July 2020
... and co-location. Design/methodology/approach In order to investigate the relationship between R&D/design-production co-location and strategies of location choices for production, this paper uses a cluster analysis of 37 Italian firms that operate in fashion industry. Findings This article...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2016) 20 (3): 339–366.
Published: 11 July 2016
..., increase brand loyalty and target different market segments. Design/methodology/approach – This paper draws on material for comparative analysis from three home magazines (Wallpaper, Ideal Home and Elle Decoration). It combines quantitative methods (content analysis...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2015) 19 (3): 249–257.
Published: 13 July 2015
...Liliana Simões Ribeiro; Rui Alberto Lopes Miguel; Maria Madalena Rocha Pereira; José Mendes Lucas; Isabel Maria Gonçalves Trindade Purpose – Considering that the human body is undeniable a fashion space, the purpose of this paper is to highlight the importance of design and material choice...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2010) 14 (1): 195–196.
Published: 02 March 2010
...Tina Ball Fashion Textiles Design Technical drawing Winifred Aldrich has produced a number of pattern books that are a mainstay for any student undertaking a design or pattern technology course. As the title suggests, this book moves away from her traditional flat pattern techniques...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2009) 13 (2): 231–245.
Published: 08 May 2009
...Melika Husic; Muris Cicic Purpose The purpose of the paper is to analyse the luxury market and determine the factors that determine luxury consumption. Luxury consumption has been neglected, and yet many questions arise concerning the underlying dimensions of luxury shopping. Design/methodology...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2009) 13 (2): 256–267.
Published: 08 May 2009
...Eundeok Kim; Kim K.P. Johnson Purpose The paper aims to investigate the opinions of professionals working in various levels of the fashion industry on the future (i.e. the next ten to 20 years) of the industry. Design/methodology/approach This is a two‐part study, with this part focusing...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2007) 11 (3): 429–440.
Published: 17 July 2007
.... Design/methodology/approach Home sewers attending home sewing expos in the states of Minnesota and Washington were surveyed to determine satisfaction with fit of home sewing patterns and to determine factors that may affect satisfaction with the patterns. Findings The results clearly indicate...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2007) 11 (2): 215–237.
Published: 15 May 2007
...Y.Y. Huang; Bertram Tan Purpose The objective of the research is to characterize various key factors affecting apparel design and product quality. Design/methodology/approach In the fulfillment of the objective, the Delphi method and a survey questionnaire were used to collect related...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2007) 11 (1): 161–163.
Published: 06 March 2007
...Huw Owens This book investigates the colour forecasting process with an emphasis on the fashion and textiles industries. It is targeted towards undergraduate students studying fashion, design or textile courses but it is also accessible to the interested reader. The authors have a good...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2006) 10 (3): 259–271.
Published: 01 July 2006
... exploratory research. Design/methodology/approach The concept of agile supply chains or supply chain theory is explored with reference to fast fashion requirements. The research was carried out using in‐depth interviews of key informants in the fashion industry. Findings The major findings...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2005) 9 (1): 54–70.
Published: 01 March 2005
...Nancy J. Miller; J.R. Campbell; Mary A. Littrell; Daryl Travnicek Purpose The research goal is to develop, analyze, and evaluate an instrument measuring perceptions and preferences of garment design characteristics, and to evaluate interpretability of results for ease of use by scientists...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2003) 7 (4): 345–355.
Published: 01 December 2003
...Noreen Siddiqui; Antonia O’Malley; Julie C. McColl; Grete Birtwistle Examines the Web sites of online fashion retailers. It evaluates the role of the Internet as a distribution channel and in particular discusses issues of Web page design. Retailer and consumer views within the fashion sector...

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