Keywords: Retail management
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Journal Articles
Journal Articles
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2011) 15 (4): 428–445.
Published: 20 September 2011
... to an experimentally derived ideal atmosphere and identify the impact a change in atmospherics has on affect. To establish the typical industry atmosphere we use store observation based on a set of dimensions derived from the literature to then create a survey measurement of retail managers. From the survey...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2005) 9 (1): 43–53.
Published: 01 March 2005
... Publishing Limited 2005 Retail management Brands Clothing Product differentiation Shopping Retail branding is emerging as one of the most important strategic initiatives in the modern retail industry (Wileman and Jary, 1997). Retailers seeking more control over products, profits...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2004) 8 (2): 166–175.
Published: 01 June 2004
... 2004 Clothing Retail management Retailing Brands China These prestigious name‐brands are modern and elegant producers with prestige pricing strategies. The merchandise is fashion‐forward aimed at narrow niches of the Chinese consumer market. They target affluent and fashion...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2004) 8 (1): 27–40.
Published: 01 March 2004
... of information exchange, the success of any AR program depends, to some degree, on the performance of the retail buyer (Fiorito et al., 1998 ; Fairhurst and Fiorito, 1990). © Emerald Group Publishing Limited 2004 Buyers Retail management Quick response retailing Reorder levels Channel...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (1999) 3 (2): 109–117.
Published: 01 February 1999
... Geissler is Assistant Professor of Merchandising in the Department of Apparel, Merchandising, and Interior Design at East Carolina University. Her research focus is related t o teaching effectiveness. Keywords: management skills, retail management, entry-level management Dr Ginger Woodard Department...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (1998) 2 (4): 304–317.
Published: 01 April 1998
... beliefs and individual's motivation among retail managers. Among the antecedents of motivation, psychological climate has been regarded as one of the most significant contributors to an individual's motivation. The conceptual framework was the Vroom Expectancy Theory (VIE) of Work Motivation (1964...

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