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Keywords: Agenda setting
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Journal Articles
Wrinkles in a CSR story: mismatched agendas in fast fashion service brands' CSR reputation
Open Access
Journal:
Journal of Service Management
Journal of Service Management (2023) 34 (2): 256–273.
Published: 30 August 2022
... research, there has been a call for studies that would shed more light on the roles of different CSR domains in transformative service communication (Tsiotsou and Diehl, 2022). Building on agenda-setting theory and research by Hewett et al. (2016) , the purpose of this paper is to study...
