... through interactions in and across different social virtual environments? Contingencies How does the relevance of digital fan-to-fan interactions compare between teams with high and low geographical dispersion of their fan base? How does a fan's affinity to technological innovations affect...

...Marco Opazo-Basáez; Ferran Vendrell-Herrero; Oscar F. Bustinza Purpose Existing innovation frameworks suggest that manufacturing firms have traditionally developed a complementary model of technological innovations comprising process and product innovations (e.g. Oslo Manual). This article...

... Technological innovation Value creation Service design Customer experience Service ecosystem Customers seek to engage with service brands and interact with service organizations that enable superior experiences (Lemon and Verhoef, 2016). Organizations respond to customers and shape markets by designing...

.... A combination of research methods is used to investigate these issues and offers richer findings than any one method used alone. Implications are discussed for managerial strategy as well as for future research. © MCB UP Limited 2003 Self‐service Supermarkets Retailing Technological innovation...