Issues

Special Issue: Strategic pricing. Guest Editors: Hooman Estelami, Sarah Maxwell

The role of perceived risk in pricing strategy for industrial products: a point‐of‐view perspective

James M. Hunt; Howard Forman
View articletitled, The role of perceived risk in pricing strategy for industrial products: a point‐of‐view perspective
Open the PDF for in another window
Add to Citation Manager for The role of perceived risk in pricing strategy for industrial products: a point‐of‐view perspective

Leveraging profitability in low‐margin markets

Gerald E. Smith
View articletitled, Leveraging profitability in low‐margin markets
Open the PDF for in another window
Add to Citation Manager for Leveraging profitability in low‐margin markets

Price‐end biases in financial products

Sajeev Varki; Sanjiv Sabherwal; Albert Della Bitta; Keith M. Moore
View articletitled, Price‐end biases in financial products
Open the PDF for in another window
Add to Citation Manager for Price‐end biases in financial products

Explanatory factors regarding manufacturer brand price consistency

José Luis Méndez; Javier Oubiña; Natalia Rubio
View articletitled, Explanatory factors regarding manufacturer brand price consistency
Open the PDF for in another window
Add to Citation Manager for Explanatory factors regarding manufacturer brand price consistency

Dimensions of price differential policies and seller trustworthiness: a social justice perspective

Joseph Guiltinan
View articletitled, Dimensions of price differential policies and seller trustworthiness: a social justice perspective
Open the PDF for in another window
Add to Citation Manager for Dimensions of price differential policies and seller trustworthiness: a social justice perspective

Price endings: magic and math

Jianping Liang; Vinay Kanetkar
View articletitled, Price endings: magic and math
Open the PDF for in another window
Add to Citation Manager for Price endings: magic and math

Introduction

Introduction

Sarah Maxwell
View articletitled, Introduction
Add to Citation Manager for Introduction