Issues

Meeting of the minds: research priorities for value co-creation in dialogical conferences

Joy Parkinson; Janet Davey
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Industry 4.0 in services: challenges and opportunities for value co-creation

Andrei Bonamigo; Camila Guimarães Frech
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Transforming the role of frontline service employees for cross-selling

HsiuJu Rebecca Yen; Paul Jen-Hwa Hu; Yi-Chun Liao
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An exploration of the drivers of employee motivation to facilitate value co-creation

Donia Waseem; Sergio Biggemann; Tony Garry
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The effect of mindfulness on service encounter quality

Emma Junhong Wang; Pierre R. Berthon; Nada Nasr Bechwati
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Promoting customer engagement in service settings through identification

Hulda G. Black; Vincent Jeseo; Leslie H. Vincent
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A cognitive social capital explanation of service separation distress

Sigi Goode
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Exploring regulatory fit between service relationships and appeals in co-production

Shihao Li; Yanghong Hu; Lan Xu; Guoqun Fu
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Activity apprehension in experiential purchases

Chadwick J. Miller; Adriana Samper; Naomi Mandel; Daniel C. Brannon; Jim Salas; Martha Troncoza
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A typology of conspicuous donation on Facebook

Elaine Wallace; Isabel Buil
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