... The results from SEM and fsQCA differ substantially. The former provides very simplistic findings of variable directional relationships; whereas the latter presents asymmetrical, equifinal and conjunctional relationships regarding service quality, customer satisfaction and behavioural intentions...

... is provided leading to the hypothesized model. Following development of the theoretical model, we present research methods, results, a discussion of the theoretical, managerial implications and a conclusion. Store environments Servicescapes Behavioural intentions Service quality Shops Customer...