... of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Coercive citation Academic review Ethics The inspiration for research can come from unexpected directions. The motivation for our examination emerged from a lunchtime chat between two academics (pseudonyms Sanjay...

... while also offering practically relevant implications for managing UPB in frontline service contexts. Ethics Customer identification Organizational identification Unethical pro-organizational behavior (UPB) Frontline service employees Frontline service employees (FLEs) play a vital role...

... the hypotheses, telemarketers from the life insurance industry in South Korea were surveyed (n=204). Findings Using structural equation modeling, the results indicate that: ethics training is positively related to salesperson ethical attitude; ethical climate is positively related to salesperson...

... perceptions of consumer ethics from young consumers on five continents. The study seeks to present a profile of consumer behavioral norms, how ethical inclinations have evolved over time, and country differences. Design/methodology/approach Data were collected from ten countries across five continents...

..., and develop policies to encourage ethical conduct. To improve marketing performance firms should improve their levels of market orientation, develop a corporate culture which emphasises the marketing concept and innovation, adopt more proficient new product development processes and explore the possibilities...

... market systems and the increased use of credit worldwide. © MCB UP Limited 2001 Credit cards Marketing Debt Students Ethics Publicity In recent years, publicity regarding heavy debt levels of students and concern over unethical marketing practices by credit card solicitors has...

... et al., 1993; Ledwith, 1984; Luik, 1993; Madden and Grube, 1994; Pollay, 1993; Schuster and Powell, 1987; Sparks, 1997). Sponsorship Sport Ethics Alcoholic drinks industry Tobacco industry Consumer attitudes Sport‐related government policy Issues such as anti‐trust...

... quota. Accordingly, this article examines the relationship between perceived quota difficulty and moral judgment. Two factors potentially moderating this relationship, ethical climate and consequences for not making quota, are also considered, as well as the influence of market attractiveness and self...

... on various components of marketing ethics. Finds the results generally indicate that members of the services profession do not differ from members of other marketing professions with respect to the components of ethics investigated. According to the Hunt and Vitell’s (1986) general theory of marketing...

...Victoria Bush; Sharon Harris; Alan Bush The arena of services marketing provides numerous opportunities for ethical violations. As competition intensifies, service providers strive harder to please the customer which can increase the temptation to make ethical compromises. Presents the narrative...