Keywords: Intercultural competence
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Journal Articles
Journal of Services Marketing (2018) 32 (5): 570–580.
Published: 10 August 2018
... in the marketplace. Race Contact hypothesis Facial recognition Intercultural competence Other-race effect Signal detection theory Intercultural competence has been found to be increasingly important. The purpose of this paper is to understand how intercultural competence impacts service...
Journal Articles
Journal Articles
Journal of Services Marketing (2012) 26 (7): 521–534.
Published: 05 October 2012
... cultural distance has a stronger negative effect on inter‐role congruence, interaction comfort has a stronger positive effect on perceived service level and inter‐role congruence on adequate service level, for customers versus employees. Intercultural competence has a stronger positive effect on inter‐role...

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