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Keywords: Management competencies
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2004) 18 (1): 91–92.
Published: 01 January 2004
... – the not‐for‐profit sector. 3. (3) Organizational influences on services management. 4. (4) Management styles and emphasis for services marketing. 5. (5) Internal marketing in services organizations. 6. (6) Management competencies for services marketing. This part focuses on contemporary...
