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Keywords: Market value
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2014) 28 (7): 558–565.
Published: 07 October 2014
... responsibility Event study Market value Services firms An executive summary for managers and executive readers can be found at the end of this issue. © Emerald Group Publishing Limited 2014 After discussing the relationship between CSR and firm performance, our goal is to examine...
