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Keywords: Marketing decision-making
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing 1–16.
Published: 27 July 2026
... indispensable leisure destinations rather than merely attractive spaces. Corresponding author Kaidong Yu kdyu@cityu.edu.mo Biophilic leisure engagement Biophilic mall SOR Place dependence Retail Structural equation modeling Quantitative research Marketing decision-making Servicescape...
Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2020) 34 (4): 429–442.
Published: 24 February 2020
... images (Akehurst, 2009 ; Litvin et al., 2018). Word of mouth Brands Social media Electronic word of mouth Marketing decision-making Conceptual Millions of user-generated images (UGI) are shared online every minute, and the numbers are set to rise given the ubiquity...
Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2019) 33 (5): 521–531.
Published: 05 July 2019
... Publishing Limited Licensed re-use rights only Involvement Customer reviews e-WOM Marketing decision-making Service expectations Service quality is one of the most commonly discussed factors in the services management literature (Cetin and Walls, 2016 ; Stauss and Mang, 1999). Customers...
