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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2014) 28 (7): 547–557.
Published: 07 October 2014
... to absorb and use external knowledge to innovate, and participating in activities with networks that have a diverse range of partners has a positive effect on innovation (Jenssen and Nybakk, 2009). An organization’s capability to solve problems by seeking and using new knowledge is considered to be a key...
