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Keywords: Perceived product quality
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2018) 32 (2): 195–210.
Published: 24 November 2017
... Limited Licensed re-use rights only Customer satisfaction Before-sale service Perceived product quality Quality signal Webpage Customers who shop on-line rely on various kinds of signals to perceive product quality because they are spatially separated from the actual products. Internet...
