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Keywords: Resource efficiency
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2010) 24 (5): 400–411.
Published: 03 August 2010
... Emerald Group Publishing Limited 2010 Service industries Knowledge management Competitive advantage Resource efficiency An executive summary for managers and executive readers can be found at the end of this article. In the resource based view (RBV) of the firm, first discussed...
