...., 2019), self-brand connection (Bowden and Mirzaei, 2021) and customer involvement (Hollebeek et al., 2014). The role of social capital (SC) in shaping CBE has also been raised and questioned (Bowden et al., 2018). SC refers to “the sum of the actual and potential resources embedded...

...Sigi Goode Sigi Goode can be contacted at: sigi.goode@anu.edu.au This is among the first studies to unify two explanations of service continuance using social capital and to empirically identify how this explanation affects service distress. Commitment Service failures Surveys...

... on 29 main codes to develop a framework on the value offerings of third-place value and its consumer-centric effect on seniors’ loyalty and social capital. The themes under social capital and loyalty contributed to a better understanding of how consumers engage with each other in social clubs...

...Lilliemay Cheung; Janet R. McColl-Kennedy; Leonard V. Coote Purpose This paper aims to demonstrate how vulnerable consumer-citizens mobilize social capital following a natural disaster, showing how different forms of social capital contribute to well-being and resilience. Design/methodology...

..., better access to information and exercise of choices for smarter purchase decisions. The themes under social capital contributed to a better understanding of the ramification of social capital to marketing knowledge. This was particularly so for marketing constructs embedded in community or aggregate...

...Tim Jones; Shirley F. Taylor Purpose To the extent that customer relationships with service providers provide value to service firms suggests that these relationships can be viewed as social capital. This paper seeks to use social capital as a theoretical framework to examine the effect...