Keywords: Sustainable development
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
Journal of Services Marketing (2003) 17 (4): 341–356.
Published: 01 July 2003
... in services within the field of sustainable development. Services are viewed as a dematerialized alternative to existing products, with reduced environmental impact (i.e. less material and less energy use to fulfil a certain need). The services considered by academics in the field of sustainable development...
Journal Articles
Journal of Services Marketing (1992) 6 (2): 5–14.
Published: 01 February 1992
... UP Limited 1992 Growth Marketing planning Service industries Strategic marketing Sustainable development EXCESSIVE GROWTH IN THE SERVICE FIRM: A STRATEGIC MARKETING PLANNING CHALLENGE Edward J. Mayo Lance P. Jarvis When People Express first began operations in 1980, it flew three...

or Create an Account

Close subscription notice
Close access options