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Keywords: Sustainable service ecosystem design
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Journal Articles
Transformative value, communities and service designs for sustainability
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Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (7): 911–924.
Published: 22 August 2024
...Nicholas Catahan Purpose The purpose of this transformative service research (TSR) is to apply, innovate on and extend the understanding of service-dominant logic (SDL) perspectives, sustainable service ecosystem design ideas, transformative value and meeting sustainable development goals (SDGs...
