... can be contacted at: romain.guignard@santepubliquefrance.fr 10 07 2018 28 01 2019 06 05 2019 16 05 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Public health Partnership Communication Social marketing Smoking...

... the previous situation. Social marketing theory Smoking/tobacco Social marketing Complexity sciences Nowadays, almost everybody knows that cigarettes suck. They make people stink, they are gross, and they cause cancer. Nevertheless, consumption of cigarettes throughout the world, although...

... at: janet.hoek@otago.ac.nz 03 04 2017 03 04 2017 28 04 2017 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Tobacco Social justice Smoking/tobacco Electronic nicotine delivery systems Marketing justice Many companies profit...

... coloured cigarette sticks, designed to demarket smoking. Public health Qualitative research Cognitive dissonance Australia Smoking/Tobacco Plain packaging Although many parties have ratified the World Health Organization’s Framework Convention on Tobacco Control, which calls...