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Keywords: Practice
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Journal Articles
Digital praxiography: a qualitative research toolkit for capturing digital service-related practices
Journal of Service Theory and Practice (2025) 35 (4): 569–591.
Published: 12 August 2025
... and digitally mediated service setting. Mattia Rainoldi can be contacted at: mattia.rainoldi@fh-krems.ac.at 22 02 2024 10 09 2024 29 01 2025 11 03 2025 04 06 2025 03 07 2025 Methodology Digital Practice Praxiography Netnography Research strategy © Mattia...
Journal Articles
Journal of Service Theory and Practice (2020) 30 (1): 57–77.
Published: 20 March 2020
... rights only This paper uses practice theory to strengthen the theoretical relationship between customer engagement (CE) and value cocreation (VCC), thereby demonstrating how customers may become engaged and remain engaged through VCC practices. The study adopts a problematization approach...
Journal Articles
Journal of Service Theory and Practice (2015) 25 (1): 2–9.
Published: 12 January 2015
...Chatura Ranaweera; Marianna Sigala Purpose – The purpose of this editorial paper is to set out the vision for the Journal of Service Theory and Practice (JSTP). Design/methodology/approach – Together with personal reflections of the authors, it is based on a review...
