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Keywords: Product quality
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Journal Articles
Investigating the “new product acceptance function” in Greek enterprises: The quality‐accessibility relationship
Available to Purchase
Managing Service Quality: An International Journal (2008) 18 (5): 425–441.
Published: 05 September 2008
... and physical. Consumer behaviour New products Product quality Greece The increasing competition leads modern enterprises to increase their ability to predict consumer behaviour, in order to operate with minimum uncertainty and maximum acceptance of their products. In other words, the knowledge...
Journal Articles
Service quality and marketing performance in business‐to‐business markets: exploring the mediating role of client satisfaction
Available to Purchase
Managing Service Quality: An International Journal (2004) 14 (2-3): 235–248.
Published: 01 April 2004
... expressed in communication experiences – with positive word of mouth among loyal consumers leading to greater resistance to competitive strategies (Arndt, 1967 ; Oliver, 1999 ; Dick and Basu, 1994). © Emerald Group Publishing Limited 2004 Service quality assurance Product quality...
Journal Articles
The antecedents of service quality and product quality and their influences on bank reputation: evidence from the banking industry in China
Available to Purchase
Managing Service Quality: An International Journal (2003) 13 (1): 72–83.
Published: 01 February 2003
...Yonggui Wang; Hing‐P. Lo; Yer V. Hui Although an increasing number of studies is being performed in the field of service management, less work is being done on an integrated framework of service quality and product quality, especially that supported with evidence from developing countries...
Journal Articles
Software support in service
Available to Purchase
Managing Service Quality: An International Journal (1993) 3 (3): 43–45.
Published: 01 March 1993
... training and recognition, and to maintaining partner relationships with agents. © MCB UP Limited 1993 CUSTOMER SERVICE PARTNERING PRODUCT QUALITY RECOGNITION TRAINING Software support in service BETTYE WELLS MILLER In the last 10 years Great Plains Software, based in the USA, has grown...
