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Case Studies
Darden Business Publishing Cases 1–14.
Published: 20 January 2017
...Rajkumar Venkatesan; Kelly Ateya; Adam Harr Cardagin, a new start-up in the increasingly competitive space of consumer/merchant apps for smartphones, is reaching an inflection point: decisions it makes at this stage can determine whether it becomes a national presence or an also-ran. The CEO needs...
Includes: Supplementary data

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