...Daekwan Kim Although the theory of the gradual internationalization of firms has been widely studied and supported by researchers, very little is known about the internationalization of electronic commerce firms. This study conducted a case study on Yahoo! Inc., AOL, Lycos, and AltaVista. Spearman...

... are increasingly interacting through remote technological channels, such as the telephone and/or the Internet and the implications for bank‐customer relationships are potentially of key importance. Banks Internet Electronic commerce Relationship marketing © MCB UP Limited 2003 The research...