...Idoya Ferrero-Ferrero; María Jesús Muñoz-Torres; Juana María Rivera-Lirio; Elena Escrig-Olmedo; María Ángeles Fernández-Izquierdo Purpose This study aims to empirically analyze a sound commitment and a consistent integration of sustainable development goals (SDGs) in the corporate reporting...

...Ramendra Pratap Singh Purpose This study examines the role of celebrity credibility in fostering loyalty and long-term commitment toward the financial service provider (banking services in this study) through the development of trust in the service provider. The relationship combines...

.... Design/methodology/approach A conceptual model is developed that features an interplay of destination distinctiveness, destination evangelism, travel commitment and information-seeking engagement. Data were collected from 215 active users of SMTCs and analyzed using structural equation models...

...Vicente Sales-Vivó; Irene Gil-Saura; Martina Gallarza Purpose This study examines the triadic approach of value co-creation (VcC) in B2B relationships between the industrial manufacturer, its main supplier and its main client, by validating VcC as antecedent of Trust and Commitment, which, in turn...

...Hoa Thi Hoang; Feng Wang; Quang Van Ngo; Man Chen Purpose The purpose of this paper is to examine the effects of social media-based brand community (SMBBC) markers on customer-based brand equity (CBBE). Moreover, this research evaluates the mediating effect of brand community commitment...

... Relationship quality Trust Commitment Corporate social responsibility Customer loyalty Psychological continuum model Australian Research Council Grant No. LP100100222 Prior researchers examining corporate social responsibility (CSR) activities noted that participating organisations vary...

...Ning Li; Andrew Robson; Nigel Coates Purpose – The purpose of this paper is to assess brand commitment levels demonstrated by luxury brand consumers in China and seeks to identify the most significant combination of antecedents from brand affect, image, value and trust. Design/methodology...

... Findings – A factorial analysis suggests that relationship marketing is a multidimensional construct consisting of four key dimensions namely communication, trust, empathy and commitment. Practical implications – Communication emphasizes the necessity to communicate in understandable way; trust...

... both positive and negative consumer reactions to new company initiatives. This study aims to elaborate this process by modelling the mediating consequences of CCI (commitment to the company and feeling of belonging to an in‐group) on consumers’ responses to brand extensions. Design/methodology...

...Margaret Anne Craig‐Lees; Jennifer Harris; Amalia E. Maulana Purpose This paper aims to examine factors that influence repeat visits to non‐transactional web sites. Drawing on repurchase and continuance research, this study identifies four focal constructs: site commitment, satisfaction, social...

... quality (i.e. trust and commitment). Design/methodology/approach Initially, informants were contacted by phone and a total of 581 surveys were mailed to small‐ and medium‐sized manufacturers asking them to answer questions about their suppliers. In total, 212 surveys were returned generating...

... the factors that lead to “mediators” in the form of employee trust and organizational commitment. Presents the findings of a study, based on a survey of 513 patient contract employees in a major public hospital, ascertaining that organizational commitment and dimensions of trust have different antecedents...