Keywords: E-satisfaction
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Marketing Intelligence & Planning (2020) 38 (4): 401–415.
Published: 18 May 2020
... and e-satisfaction mediate the effect of vendor-specific attributes and customer intention to repurchase from the same online platform. Design/methodology/approach The proposed model is tested and validated in the context of Generation Y in India. A self-administrated online survey was employed...

or Create an Account

Close Modal
Close Modal