...Vanessa Ratten and Nnamdi Madichie; Timothy Marjoribanks; Karen Farquharson Purpose – The purpose of this paper is to contribute to the debate around conceptualising competence in sport organisations by analysing club leadership and management in the Australian Football League (AFL) at a time...

... strategy can be summed up as “customer community leadership”. This paradigm proposes a new role for businesses in sectors where there is a potential to develop and engage communities. It provides a context for the effective facilitation of customer knowledge management, within which marketing intelligence...

... and possible areas for expansion discussed. The quality and pedigree of certain brands and the quality and strength of leadership are proposed as the success factors upon which IDV (UK) could build. Details are given of how the organisation built upon these factors to achieve strategic success; the lessons...